Triple your revenue in 6 months by building the operation that can carry it.
From here the problem stops being the store and becomes the system: catalog, operations, retention and the team holding it up.
What has to move
Tripling on the same model does not come from pulling one lever. It comes from three moving at once.
| Today | Target | |
|---|---|---|
| Monthly visits | 25,000 | 45,000 |
| Conversion rate | 1.6% | 2.2% |
| Average order value | €25 | €30 |
| Revenue | €10,000 | €29,700 |
Nearly double the traffic, six tenths of conversion and five euros of order value. None of those is heroic on its own: the hard part is holding all three at once without the operation buckling.
- You do between €10,000 and €25,000 a month
- You already spend on acquisition, consistently
- You have, or could have, someone dedicated to the store
- The bottleneck is starting to be operational, not sales
- You do less than €10,000 a month — the right plan there is Engine 10K
- You have nobody who can run day-to-day tasks
- You expect growth to come from the store alone, without touching product or catalog
- You are not willing to measure and to kill what does not work
The five layers
At this volume, fixing the store is not enough. We work the whole system, from the surface down to the plumbing.
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The full map of the business
Margin by product, acquisition cost by channel, repeat-purchase cohorts and operational bottlenecks. The whole picture, not just the store.
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Selling what actually leaves margin
Catalog architecture, bundles, price laddering and merchandising. At this size, what you push matters as much as how much you sell.
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A programme, not a redesign
Continuous experimentation on the templates that hold the traffic. Two tests a month with a stopping rule, not opinions.
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So growing does not multiply the work
Automations, integrations and documented processes. If doubling orders doubles your team’s hours, growth eats you.
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The margin is in the second purchase
Segmentation, lifecycle and repeat orders. It is what lets you pay more per customer than your competition and still make money.
Stores that are open today.
None of them is a portfolio mock-up. Hover over any of them to see the whole page, or walk in and buy something: they are all in production right now.
Everything that goes in
- A full business diagnosis Margins, channels, cohorts and operations. Not just the store. €3,600
- A six-month roadmap Reviewed every month against real results, not against the original plan. €2,400
- An experimentation programme Two tests a month with a hypothesis, a stopping rule and a readout. Twelve in total. €9,600
- Catalog restructure Architecture, filters, bundles and price laddering by margin. €4,800
- A custom section system Your team launches campaigns without opening a development ticket. €6,000
- Operations automated Product creation, stock, orders and integrations with what you already use. €4,800
- Lifecycle and retention Segmentation, flows and repeat orders, built and measured. €3,600
- A monthly report and call What moved the needle, what did not, and what happens next month. €2,400
- Training for your team So that when I step out, the system keeps running without me. €1,800
What happens, and when
- Full diagnosis and roadmap. First two interventions under way.
- Catalog and conversion. The experimentation programme starts.
- Operations and automation. Growth stops turning into hours.
- Retention, team training and a documented handover.
The first month is fully guaranteed: if the diagnosis is not the best money you have spent, you get all of it back.
From month two we only carry on if month one convinced you. No lock-in and no penalty for leaving.
What people ask me
No. I work with your team or your media agency, but I do not run campaigns. My job is that every euro they bring in converts more often and comes back more times.
There is no lock-in: it is billed monthly and you can stop whenever you want. Six months is how long retention takes to show its effect, not a contractual padlock.
That usually works well. They bring the traffic, I take care of what happens after the click. What I will not do is duplicate work that is already being done.
You keep the system documented and your team trained. If you want to continue, there is a much lighter monthly arrangement.
1 project a month. That's it.
This is not marketing: I do the work on every project myself, so the limit is real. If this month is full I will tell you, and you start the next one.
- an audit of your ecommerce To check the bottleneck is the one you think
- conversion optimisation The store part inside the system
- Engine 10K If you are still under €10,000 a month
- all the services What is in and what is not